Werkstudent Figma Designer (M/w/d)

Job Overview

Job Title: Werkstudent Figma Designer (m/w/d)
Company: Bendt Brothers
Location: Germany
Job Type: Intern
Category: Marketing Operations / Creative Operations
Date Posted: 2026-01-17
Experience Level: 0-2 Years
Remote Status: Fully Remote

Role Summary

• This role is ideal for a motivated student seeking hands-on experience in email design and CRM strategy within a dynamic startup environment.
• Focuses on creating visually appealing and conversion-optimized email campaigns for e-commerce clients, leveraging tools like Figma and Klaviyo.
• Offers significant responsibility and a steep learning curve, moving beyond repetitive tasks to impactful project contributions.
• Emphasizes a remote-first work culture with flexible hours, allowing for global work arrangements and a strong emphasis on personal development.

Primary Responsibilities

• Design and develop visually compelling, conversion-optimized email templates and campaigns for a portfolio of e-commerce clients using Figma.
• Collaborate closely with the founding team and senior strategists to understand client objectives and translate them into effective email marketing designs.
• Utilize Klaviyo or similar CRM/email marketing platforms to implement and test email designs, ensuring high performance and engagement.
• Contribute to the continuous improvement of email design best practices and workflows, ensuring brand consistency and adherence to client guidelines.
• Participate in brainstorming sessions and provide creative input for email marketing strategies, focusing on data-driven insights and user experience optimization.
• Manage design tasks efficiently within a remote work environment, adhering to project timelines and delivering high-quality creative assets.
• Engage in structured feedback sessions to foster a rapid learning and development trajectory, enhancing design skills and understanding of e-commerce marketing.

Skills & Qualifications

Education: Currently pursuing a degree in Graphic Design, Communication Design, or a related creative field. Equivalent practical experience and a strong portfolio will also be considered.
Experience: Minimum of 1 year of practical experience with Figma. Previous experience in e-commerce, email design, or a related marketing function is a strong plus.

Required Skills:

• Proficiency in Figma for UI/UX design and template creation.
• Strong understanding of visual design principles, typography, and color theory.
• Ability to translate marketing briefs into creative and effective visual assets.
• Excellent written and verbal communication skills in German.
• Highly motivated with a proactive attitude and a strong desire to learn and grow.
• Structured and analytical approach to problem-solving and task management.
• Ability to work independently and manage time effectively in a remote setting.

Preferred Skills:

• Familiarity with email marketing platforms, particularly Klaviyo.
• Understanding of conversion rate optimization (CRO) principles in digital marketing.
• Experience with A/B testing for email campaigns.
• Basic knowledge of HTML/CSS for email template adjustments.
• Experience working in a startup or agency environment.

Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a minimum of 3-5 high-quality email design projects, demonstrating proficiency in Figma.
• Projects should highlight conversion-oriented design strategies and aesthetic appeal.
• Include case studies or descriptions that explain the design process, challenges, and outcomes for each project.
• If possible, include examples of email campaigns executed on platforms like Klaviyo or similar, detailing performance metrics.
• Demonstrate an ability to adapt design styles to different brand identities and e-commerce sectors.

Process Documentation:

• Ability to document design workflows and processes clearly, facilitating knowledge transfer within the remote team.
• Show an understanding of how design processes integrate with broader marketing campaign execution and CRM strategies.
• Examples of how feedback was incorporated into design iterations to improve final outputs.

Compensation & Benefits

Salary Range: €14 per hour. Based on typical "Werkstudent" (student worker) positions in Germany, this rate is competitive for a part-time role combining study and work.

Benefits:

• Remote First & Flexibility: 100% remote work with flexible working hours, allowing for work from anywhere in the world.
• Steep Learning Curve: Direct collaboration with founders, providing intensive learning and development opportunities.
• Startup Culture: Flat hierarchies, minimal bureaucracy, and a dynamic, growth-oriented environment.
• Personal Development: Focus on individual strengths, continuous learning, and structured feedback mechanisms.
• Professional Growth: Opportunities to work with leading D2C brands and gain experience in a rapidly growing sector of e-commerce.

Working Hours: This is a "Werkstudent" position, implying part-time work alongside studies. While the description mentions 40 hours, it's typical for "Werkstudent" roles to be around 10-20 hours per week during the semester, with potential for more during breaks. The flexible hours allow for adaptation.

Team & Company Context

Company Culture

Industry: E-commerce Marketing / CRM / Email Marketing Services. Bendt Brothers operates within the digital marketing sector, specifically focusing on helping online shops reduce reliance on paid advertising through data-driven email marketing and CRM strategies. This positions them as a key enabler for sustainable e-commerce growth.
Company Size: Small (likely 10-50 employees based on startup culture and direct founder interaction). This size implies a close-knit team where individual contributions are highly visible and impactful.
Founded: Not explicitly stated, but described as a startup with founders directly involved, suggesting a relatively young company focused on rapid growth and innovation.

Team Structure:

• Direct collaboration with the founders, indicating a flat organizational structure.
• Likely a small, agile team composed of marketing strategists, designers, and operations specialists.
• Cross-functional collaboration is expected, with designers working closely with strategists and account managers.

Methodology:

• Data-Driven: Emphasis on data-based decision-making for email marketing and CRM strategies.
• Customer-Centric: Focus on creating value for clients and helping them achieve sustainable, profitable growth.
• Agile & Lean: Startup mindset with a focus on efficiency, minimal hierarchies, and rapid iteration.
• Continuous Improvement: Commitment to ongoing learning, feedback, and process optimization.

Company Website: https://bendtconsulting.de

Career & Growth Analysis

Operations Career Level: Entry-Level/Internship. This role is designed for students or individuals early in their careers, offering foundational experience in marketing operations and design within an e-commerce context.
Reporting Structure: The intern will likely report directly to one of the founders or a senior marketing strategist, ensuring close mentorship and direct exposure to leadership.
Operations Impact: While an intern, the role's impact lies in contributing to client campaign success through effective email design, directly influencing engagement and conversion rates. This provides a tangible link between design execution and business outcomes for clients.

Growth Opportunities:

• Skill Specialization: Deepen expertise in Figma, email design, and potentially Klaviyo/CRM platforms.
• E-commerce & Marketing Acumen: Gain a strong understanding of e-commerce business models, customer journeys, and data-driven marketing strategies.
• Startup Environment Exposure: Learn how to operate and thrive in a fast-paced, innovative startup setting.
• Mentorship: Benefit from direct guidance and feedback from experienced founders and strategists.
• Potential for Full-Time: Strong performance could lead to opportunities for full-time roles within Bendt Brothers as the company grows.

Work Environment

Office Type: 100% Remote-First. The company embraces a distributed work model, meaning there is no central physical office.
Office Location(s): While the role is remote, the company is based in Germany, and the primary market appears to be German-speaking. The "work from anywhere" aspect implies flexibility beyond national borders, but adherence to German employment laws for "Werkstudent" roles would apply.

Workspace Context:

• Global Collaboration: Work alongside a distributed team, requiring strong digital communication and collaboration skills.
• Technology-Centric: Reliance on digital tools for communication, design, and project management.
• Autonomous Work: High degree of self-management and responsibility for task completion within a remote framework.

Work Schedule: Flexible working hours are offered, allowing interns to balance their studies with work commitments. This flexibility is crucial for a "Werkstudent" role.

Application & Portfolio Review Process

Interview Process:

• Initial Application: Submit CV and a brief motivation statement, including the specific keyword ("Hundeflohkammentsorgungshelfer") to confirm attention to detail.
• Portfolio Review: Candidates will be expected to present their Figma design work, focusing on email templates and conversion-oriented designs.
• Skills Assessment: Potential discussion around Figma proficiency, design rationale, and understanding of e-commerce marketing principles.
• Cultural Fit Interview: Conversation with founders to assess motivation, learning aptitude, and alignment with the startup's values and dynamic.
• Follow-up: The company aims to respond within a few days.

Portfolio Review Tips:

• Highlight Figma Skills: Showcase a range of Figma capabilities, from basic layout to advanced component usage.
• Focus on Conversion: For each email design, articulate how the design choices are intended to drive conversions (e.g., clear CTAs, visual hierarchy, mobile responsiveness).
• Explain Your Process: Be ready to discuss your design thinking, problem-solving approach, and how you incorporated feedback.
• Showcase E-commerce Relevance: Prioritize projects that are relevant to e-commerce clients, demonstrating an understanding of their specific needs.
• Keep it Concise: Prepare to walk through your portfolio efficiently, focusing on the most impactful projects.

Challenge Preparation:

• While no explicit "challenge" is mentioned, be prepared for a hypothetical design task or a discussion about how you would approach a specific client's email design problem.
• Think about how you would use data and analytics (even hypothetically) to inform your design decisions.

Tools & Technology Stack

Primary Tools:

• Figma: The core design tool for creating email templates and visual assets. Proficiency is a key requirement.
• Klaviyo: Mentioned explicitly as a platform the role will work with. Understanding its capabilities for email creation and campaign management is beneficial.

Analytics & Reporting:

• While not explicitly stated, the role's focus on "conversion-rate-optimized" emails implies a need to understand and potentially interpret basic email performance metrics (open rates, click-through rates, conversion rates).

CRM & Automation:

• CRM Platforms (e.g., Klaviyo): Essential for implementing and managing email campaigns.
• Email Marketing Automation: Understanding the principles of automated email workflows is advantageous.

Team Culture & Values

Operations Values:

• Responsibility & Ownership: Encouraging interns to take on real tasks and ownership of their work.
• Continuous Learning: A strong emphasis on personal development, learning new skills, and receiving structured feedback.
• Efficiency & Impact: Driving profitable growth for clients and focusing on solutions that deliver measurable results.
• Startup Mentality: Embracing innovation, agility, and a proactive approach to problem-solving.
• Collaboration: Working closely with founders and team members, fostering an open and supportive environment.

Collaboration Style:

• Direct & Transparent: Expect open communication and honest feedback, particularly from founders.
• Cross-functional: Designers will work closely with marketing strategists and account managers to align design with client goals.
• Remote-First: Utilizing digital communication tools effectively to maintain team cohesion and project momentum.

Challenges & Growth Opportunities

Challenges:

• Rapid Learning Curve: Adapting quickly to new tools (Klaviyo) and e-commerce marketing strategies.
• Remote Work Management: Maintaining productivity and effective communication in a fully remote setting.
• Client-Specific Design: Tailoring designs to diverse e-commerce brands while maintaining brand consistency and conversion focus.
• Balancing Study and Work: Effectively managing time and workload as a "Werkstudent."

Learning & Development Opportunities:

• Figma Mastery: Advanced training and practical application of Figma for sophisticated email design.
• E-commerce Marketing Expertise: Deep dive into email marketing, CRM strategies, and conversion optimization techniques used by successful D2C brands.
• Startup Operations: Gaining firsthand experience in a fast-paced, entrepreneurial environment.
• Direct Mentorship: Learning directly from founders and experienced professionals.

Interview Preparation

Strategy Questions:

• "How would you approach designing an email campaign for a new product launch for a fashion e-commerce brand?" (Focus on CTA, visual appeal, brand consistency).
• "Describe a time you received constructive criticism on your design work. How did you incorporate it?" (Assesses coachability and learning).
• "What are your favorite examples of effective e-commerce email marketing campaigns you've seen, and why?" (Tests market awareness and design rationale).

Company & Culture Questions:

• "Why are you interested in working for a startup like Bendt Brothers, and what motivates you to learn about E-mail Marketing and CRM?" (Assesses alignment with startup culture and role).
• "How do you manage your time and prioritize tasks when balancing studies with work?" (Evaluates self-management skills for a remote "Werkstudent" role).
• "What does 'conversion-optimized design' mean to you in the context of email marketing?" (Tests understanding of role's core objective).

Portfolio Presentation Strategy:

• Storytelling: For each project, explain the client's goal, your design challenges, your creative solutions, and the (hypothetical or actual) impact.
• Figma Walkthrough: Be prepared to briefly demonstrate specific design elements or processes within Figma that showcase your skill.
• Focus on Rationale: Clearly articulate why you made certain design choices, linking them to conversion goals and user experience.
• Conciseness: Practice presenting your best 2-3 projects within a limited timeframe.

Application Steps

• Submit your CV and a short motivation statement through the provided link.
• Crucially, include the word "Hundeflohkammentsorgungshelfer" in your application to confirm you've read the full description.
• Prepare your portfolio: Ensure it prominently features 3-5 Figma-based email design projects, highlighting their conversion-oriented aspects and your design process.
• Research Bendt Brothers: Understand their mission, client base (D2C brands, e-commerce), and their focus on data-driven email marketing.
• Practice your pitch: Be ready to articulate your motivation, design rationale, and enthusiasm for learning within a remote startup environment during potential interviews.

Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

Application Requirements

Candidates should be studying graphic design, communication design, or a similar field, with at least one year of practical experience in Figma. A strong motivation to learn and a structured, analytical approach to work are also essential.