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Product Designer

President's Choice Financial
July 9, 2024

Referred applicants should not apply directly to this role.

All referred applicants must first be submitted through Workday by a current Loblaw Colleague.


500 Lake Shore Boulevard West, Toronto, Ontario, M5V 2V9

When you hire great people, great things can happen.

PC Financial offers unprecedented value to Canadians through payment products. We're a different kind of bank with a different type of team—we’re collaborative and supportive and have the freedom and responsibility to thrive. Our purpose is to make the everyday simple and better for our customers, and we strive to make every dollar worth more.

Proudly serving over 3 million customers, PC Financial continues to grow by offering payment solutions and services that reward our customers every day. As a subsidiary of Loblaws Company Inc., we share the CORE values of Care, Ownership, Respect and Excellence. We are dedicated to helping Canadians Live Life Well. Join us on our journey.

Why this role is important

As the Product Designer for PC Financial, you will be responsible for partnering with other product designers, content designers, product managers, and developers on the PC Financial experience to create thoughtful and useful experiences that our customers just can't live without. You will work in a collaborative environment to research, ideate, design, and test new features and user experience improvements and ship accessible, industry-leading digital experiences for our customers and business.

To succeed as a Product Designer, you should:

  • Be customer-focused – We measure our success in terms of our customers’ satisfaction and delight with every part of the experience we offer. We serve all Canadians, and their needs are not homogeneous; your challenge is to find ways to understand and meet those needs.
  • Be collaborative – You value everyone’s perspectives – customers, your colleagues – and one of your most powerful design skills is facilitation to help everyone on your team understand the full context of a problem, opportunity, or solution and come to a shared understanding. You build trust with your team, partners, and stakeholders by leading with curiosity and empathy, treating them as equals, and setting and achieving shared outcomes.
  • Be outcomes-focused – Customer and business outcomes are everyone’s responsibility. You’re a systems thinker who can think beyond screen design to understand how our customers’ and our business’ broader context inter-connect and influence user experience design decisions.
  • Be hypothesis driven – You love the problem, not your solutions. Your design practice is grounded in the acknowledgement that every solution is a hypothesis built on assumptions and that those hypotheses and assumptions need to be tested and validated.  
  • Be research- and data-informed – You leverage the power of research and data to identify problems, opportunities, and solutions. Because you understand what types of insights each of these different data sources can provide, you know what type of data to ask for, as well as how to organize, interpret, and use that data to make strategic design decisions.
  • Be self-managed – You know how to provide design project management leadership by scoping your work effort and collaborating with product managers, designers, and developers to sequence your work.

What you’ll do:

  • Problem Discovery, Definition & Goal Setting: You’ll collaborate with your team to frame problems and opportunities, and facilitate discussions to help colleagues reach a shared understanding.
  • Interaction Design: You know when and why to apply interaction design processes to achieve the right outcomes with your team. Your focus will be in the interplay between words, visuals, space, time, and behaviours of digital user interfaces. Your work product will include journey maps, service blueprints, information architecture, user flows, and wireframes.
  • Art Direction & Visual Design: You’ll design the high-fidelity interfaces that we build and create all design artifacts for front-end developers to implement. You understand how to convey visual personality, tone, look and feel, and the flourish that is appropriate to your product.
  • Design Systems Thinking: You’ll ensure that design solutions utilize and further the team's design system, and leverage or iterate on existing patterns whenever possible. You’ll identify undefined or inconsistent patterns and propose scalable solutions. You’ll encourage and facilitate the shared naming of elements across design and development on the team.
  • Design Research, Validation & Iteration: You’ll contribute to and lead user and market research activities, and synthesize their results. You’ll leverage a range of mixed methods tools from generative to evaluative, experimentation, and in-market performance to improve your work. You’ll track the performance of your work post-launch and continue to optimize based on data.
  • Inclusive Design: You’ll ensure that our digital products can be experienced by everyone, reflecting the diversity of the communities we serve. You have an applied understanding of AODA design requirements and can apply knowledge of inclusive design ‘grey areas’ that may not be legal requirements, but improve our digital products for everyone.

What You Bring:

  • 1 – 3 years’ experience working across the entire product development lifecycle and successfully shipping products.
  • Experience in working in a cross-functional team environment with designers, product owners and managers, and stakeholders
  • Experience using or building product-centric design systems.
  • A portfolio with recent case studies that demonstrate:
  • Your abilities to frame problems and opportunities to address customer or business concerns;
  • Your approaches to problem solving and managing / balancing conflicting stakeholder needs as well as complex business operational needs and constraints;
  • The key performance indicators you used to measure the effectiveness of your solutions;
  • Your ability to use design as a tool to uncover what questions to ask, what solutions to explore, and how to define and measure success;

Come and join a winning team who demonstrates innovation, energy, creativity and vision.  We recognize the importance of a diverse workforce and we therefor encourage applications from Aboriginal Peoples, women, members of a visible minority and persons with a disability.  We thank all applicants for their interest, however, only those selected for an interview will be contacted.

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President's Choice Financial

Making the everyday simple and better.